Map & Enrich

Map target markets & enrich with the insights you need

Industry filters & headcount aren’t enough to determine whether an account is qualified. Map target markets based on your own criteria, and enrich with the data you need to GTM.

Define your sourcing criteria

Map your market, however you define it

No longer held back by basic filters - map your market of qualified accounts based on internal definition and requirements. Understand how many qualified accounts are out there, and monitor the volume of net-new accounts as they emerge. Your market mapping should be dynamic, not a static list pulled once per year.

Configure classification models

Label & qualify using models configured to you

Everyone’s categorization & qualification of accounts looks different. Train language models to label companies by what they do, or who they sell to. Even use labels to help determine if accounts are qualified from the start.

Update your CRM (forever)

Your last ever CRM data clean-up

Start building trust in CRM data today. Sync net-new accounts direct to CRM and enrich existing ones. Ensure all enrichment updates programmatically at a cadence you understand. Determine which accounts are qualified vs unqualified, and ensure all data remains up-to-date automatically now and always.

Enrich your market

Enrichment configured to you, from a single provider

Enrich all accounts new & existing with a consistent set of data and insight configured to your GTM needs. Stop hacking ten data-providers together and rely on a single provider. Cover every data point automatically and keep your data set up to date.

We were able to grow our TAM and 40% of the pipeline we generated this year were from accounts previously unassigned

Josh Vangeest
VP of Revenue Operations, Clari

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